SARA's CV
SARA KWAIDER
Learning Experience Designer | AI Builder
Profile summary
Strategic Learning Experience Designer and AI Builder with 12 years shaping educational and digital outcomes. Known for expertise in digital learning transformation, generative AI workflows, and cross-cultural team leadership across GCC and international markets. Committed to building scalable interactive learning systems and bridging strategic vision with operational delivery.
Career highlights
Digital Learning Transformation: Designed corporate learning and presentation decks using Storydoc, Canva, and PowerPoint to translate complex strategic offerings into interactive formats for clients.
AI Workflow Automation: Built proprietary AI systems and custom workflows, expanding custom Claude and Cowork skills to execute automated production pipelines for learning content.
Academic and Research Content: Authored academic research reports, policy briefs, and premium content assets, including commissioned UNESCO projects evaluating educational technologies for displaced children.
National Awareness Initiatives: Served as Creative Director for national awareness initiatives, managing campaigns across Anti-Bullying, Back to School, People of Determination, and World Autism Day.
Key skills
Professional experience
Defines instructional design strategy and interactive learning systems as an independent creator, steering the production of digital educational products, multimedia content, and automated workflows across the Riyadh market.
- Founded Sandra's Foundation Academy, building an interactive, claymation-based children's learning world with custom AI-generated characters, narration, songs, and self-contained web storybooks delivered through an LMS.
- Developed teaching modalities including children's songs with lyrics, music, and animation, a printable handbook, emotional-intelligence videos, HTML stories with read-along functionality, and interactive web games.
- Served as Business Development Head for Empower Dresser, leading website development, authoring learning resources for online courses, and managing brand voice and campaigns.
- Designed proprietary AI systems and custom workflows, expanding custom Claude and Cowork skills to execute automated production pipelines for learning content.
Acted as central liaison between internal cross-functional teams, leadership faculty, and corporate client stakeholders across the UAE and KSA markets. Protected delivery timelines and maintained executive alignment to support strategic growth initiatives.
- Designed 5 advanced corporate learning and presentation decks using Storydoc.ai, Canva, and PowerPoint, translating complex strategic offerings into interactive formats.
- Packaged intellectual property into standardized, scalable digital frameworks for modern client delivery.
Steered corporate strategy and operations for a wellness and beauty brand, guiding product formulations, cross-border e-commerce channels, and supply chain logistics while earning the Mastermind Award for Outstanding Emerging Leader and Organic Self-Care Excellence during the 2023 to 2026 period.
- Sourced and launched commercial showcases and regional events to support direct-to-consumer sales and in-person corporate representation.
- Secured national press and broadcasting coverage, featuring an exclusive broadcast segment on Virgin Radio Dubai.
- Integrated Claude, ChatGPT, ElevenLabs, Leonardo.ai, Midjourney, and Runway across operations to scale multi-channel output.
Directed global multimedia content production and institutional education projects while managing international account portfolios across Australia, the USA, France, and Malaysia under executive leadership.
- Authored over 500 academic research reports, policy briefs, and premium content assets, including 2 high-stakes commissioned UNESCO projects evaluating educational technologies for displaced children.
- Acquired, onboarded, and managed 15 premium international accounts across Australia, the USA, Malaysia, Oman, and KSA.
- Designed 200+ structural learning frameworks, market research briefs, and digital training assets including infographics, interactive e-books, newsletters, and specialized curriculum-style assets.
- Translated and localized over 3,000 corporate and state content assets from Arabic to English, covering PR portfolios, governmental web content, compliance frameworks, and ministerial speeches.
- Served as Creative Director for 8 major national awareness initiatives, managing campaigns across Anti-Bullying, Back to School, People of Determination, and World Autism Day.
- Secured equity investment at a five-figure valuation by presenting financial models and business growth plans to prospective investors.
- Negotiated and sold strategic corporate equity stakes to regional venture partners to expand the corporate network.
- Set KPIs, milestones, and daily deliverables for a 5-person execution team.
- Rolled out public relations initiatives valued at AED 650,000 between 2015 and 2018.
- Introduced the institutional digital adoption strategy, boosting digital brand visibility by 70%.
- Doubled annual student enrollment acquisitions within 12 months.
Education
Crisis Communications
- First Class Honors
- Major in Crisis Communications
- Award for Interdisciplinary Research Innovation
Linguistics and Critical Analysis of Language
- First Class Honors
- Major in Linguistics and Critical Analysis of Language
Certifications
Languages
Arabic · Professional
English · Professional